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1. Promote networking and new business opportunities.
2. Create business framework to drive growth and effectiveness.
3. Shared platform for executive level management.
4. Business events to create exposure and networking.
5. Create infrastructure for business executive people to discuss issues in Business development, marketing, finance and mergers and acquisition.
6. Contact Israeli companies seeking to do business in Canada.
7. Contact Canadian companies seeking to do business in Israel.
8. Bring Israeli and Canadian business partners together.
9. Create database for information about business issues in the Canadian market.